| Approaching the Giving Voice to Values (GVV) pedagogy in business ethics education: The case of the business ethics course at the German University in Cairo (GUC), Egypt N El-Bassiouny, S Hamed, N Ammar, H Hammad, H Adib Ethics, CSR and Sustainability (ECSRS) Education in the Middle East and …, 2020 | 3 | 2020 |
| Materialism and healthy food consumption: Can health education play a role? N Ammar, N El-Bassiouny, R Hawash Social Business 6 (4), 377-401, 2016 | 2 | 2016 |
| Online C2C Interactions with Sports Brands: Insights from the# Mo Salah Brand N El-Bassiouny, S Hamed, H Hammad, H Adib, N Ammar Sport Entrepreneurship and Public Policy: Building a New Approach to Policy …, 2020 | | 2020 |
| Materialistic tendencies and adolescent healthy food consumption: Setting the research agenda N Ammar, N El-Bassiouny, R Hawash Research Handbook of Marketing in Emerging Economies, 72-88, 2017 | | 2017 |
| Americana and Structural Unemployment in the MENA Region: A Dilemma for a Major Company (A) M Gentile, N El-Bassiouny, N Farrag, R Abdurrahman, M Karara, ... http://store.darden.virginia.edu/americana-and-structural-unemployment-in …, 2015 | | 2015 |
| Slaves of Consumerism: highlights of Egypt post 25 January 2011 N El-Bassiouny, H Adib, S Karem, H Hammad, N Ammar, C Brunner Proceedings of the International Association for Business and Society 22, 22-31, 2011 | | 2011 |
| Slaves of Consumerism N El-Bassiouny, H Adib, S Karem, H Hammad, N Ammar, C Brunner | | 2011 |
| The Factors Influencing Customers’ Complaining Intentions within the Hospitality Industry in Egypt E Abou Aish, NAAA Badawy | | |
Noha El-Bassiouny نهى محمد هشام البس...Professor of Marketing, German University in CairoVerified email at guc.edu.eg
