Essi Pöyry
Essi Pöyry
University of Helsinki, Consumer Society Research Centre
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Cited by
Cited by
Can we get from liking to buying? Behavioral differences in hedonic and utilitarian Facebook usage
E Pöyry, P Parvinen, T Malmivaara
Electronic Commerce Research and Applications 12 (4), 224-235, 2013
A Call for Authenticity: Audience Responses to Social Media Influencer Endorsements in Strategic Communication
EI Pöyry, M Pelkonen, E Naumanen, SM Laaksonen
International Journal of Strategic Communication 13 (4), 336-351, 2019
Restoration in a Virtual Reality Forest Environment
O Mattila, A Korhonen, E Pöyry, K Hauru, J Holopainen, P Parvinen
Computers in Human Behavior, 106295, 2020
Shopping with the Resale Value in Mind: A Study on Second‐Hand Luxury Consumers
LLM Turunen, E Pöyry
International Journal of Consumer Studies 43 (6), 549–556, 2019
The danger of engagement: Behavioral observations of online community activity and service spending in the online gaming context
M Kaptein, P Parvinen, E Pöyry
International Journal of Electronic Commerce 20 (1), 50-75, 2015
Hedonic and utilitarian search for electronic word-of-mouth
E Poyry, P Parvinen, J Salo, H Blakaj
2012 45th Hawaii international conference on system sciences, 1797-1806, 2012
Generating leads with sequential persuasion: Should sales influence tactics be consistent or complementary?
E Pöyry, P Parvinen, RG McFarland
Journal of Personal Selling & Sales Management 37 (2), 89-99, 2017
The Power of'Like'--Interpreting Usage Behaviors in Company-Hosted Facebook Pages
E Pöyry, P Parvinen, T Malmivaara
2013 46th Hawaii International Conference on System Sciences, 2773-2782, 2013
Advancing data monetization and the creation of data-based business models
P Parvinen, E Pöyry, R Gustafsson, M Laitila, M Rossi
Communications of the association for information systems 47 (1), 2, 2020
Introduction to the Minitrack on Mixed, Augmented and Virtual Reality
P Parvinen, J Hamari, E Pöyry
Sosiaalisen median ennustekyky kaupan myynnissä - esimerkkinä veganismi ja vegaaniset ruuat
V Isotalo, SM Laaksonen, E Pöyry, P Jallinoja
Kansantaloudellinen Aikakauskirja 115 (1), 91-112, 2019
Anatomy of viral social media events
EI Pöyry, SM Laaksonen, AI Kekkonen, JI Pääkkönen
Proceedings of the 51st Hawaii International Conference on System Sciences, 2018
Miten Suomi söi 2008–2016?: Erityisruokavaliot ja niiden taustatekijät
PT Jallinoja, MMK Jauho, EI Pöyry
Yhteiskuntapolitiikka, 2019
Exploring the Learning Outcomes with Various Technologies: Proposing Design Principles for Virtual Reality Learning Environments
J Holopainen, AJ Lähtevänoja, O Mattila, I Södervik, E Pöyry, P Parvinen
Proceedings of the 53rd Annual Hawaii International Conference on System …, 2020
Applying design science research methodology in the development of virtual reality forest management services
J Holopainen, O Mattila, E Pöyry, P Parvinen
Forest Policy and Economics 116, 102190, 2020
Pay-what-you-want pricing-the impact of framing
P Parvinen, E Pöyry, M Kaptein
American Marketing Association Winter Marketing Educators' Conference, Las …, 2013
Employing mixed reality applications: Customer experience perspective
JM Holopainen, OPA Mattila, PMT Parvinen, EI Pöyry, K Seppälä
Proceedings of the 51st Hawaii International Conference on System Sciences …, 2018
Online information search and utilization of electronic word-of-mouth
E Pöyry, P Parvinen, J Salo, H Blakaj, O Tiainen
Proceedings of the 13th International Conference on Electronic Commerce, 1-9, 2011
Pay-what-you-want pricing research: Review and propositions
E Pöyry
2015 Summer Marketing Academic Conference, American Marketing Association …, 2015
Hedonic and utilitarian search for electronic word-of-mouth and implications on purchase value
E Pöyry
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