Follow
Essi Pöyry
Essi Pöyry
University of Helsinki, Consumer Society Research Centre
Verified email at aalto.fi
Title
Cited by
Cited by
Year
Can we get from liking to buying? Behavioral differences in hedonic and utilitarian Facebook usage
E Pöyry, P Parvinen, T Malmivaara
Electronic Commerce Research and Applications 12 (4), 224-235, 2013
4682013
A Call for Authenticity: Audience Responses to Social Media Influencer Endorsements in Strategic Communication
EI Pöyry, M Pelkonen, E Naumanen, SM Laaksonen
International Journal of Strategic Communication 13 (4), 336-351, 2019
2502019
Restoration in a Virtual Reality Forest Environment
O Mattila, A Korhonen, E Pöyry, K Hauru, J Holopainen, P Parvinen
Computers in Human Behavior, 106295, 2020
1262020
Shopping with the Resale Value in Mind: A Study on Second‐Hand Luxury Consumers
LLM Turunen, E Pöyry
International Journal of Consumer Studies 43 (6), 549–556, 2019
1142019
Advancing data monetization and the creation of data-based business models
P Parvinen, E Pöyry, R Gustafsson, M Laitila, M Rossi
Communications of the association for information systems 47 (1), 2, 2020
672020
The role of social media influencers in public health communication: Case COVID-19 pandemic
E Pöyry, H Reinikainen, V Luoma-Aho
International Journal of Strategic Communication 16 (3), 469-484, 2022
432022
The danger of engagement: Behavioral observations of online community activity and service spending in the online gaming context
M Kaptein, P Parvinen, E Pöyry
International Journal of Electronic Commerce 20 (1), 50-75, 2015
402015
Hedonic and utilitarian search for electronic word-of-mouth
E Poyry, P Parvinen, J Salo, H Blakaj
2012 45th Hawaii international conference on system sciences, 1797-1806, 2012
342012
Generating leads with sequential persuasion: Should sales influence tactics be consistent or complementary?
E Pöyry, P Parvinen, RG McFarland
Journal of Personal Selling & Sales Management 37 (2), 89-99, 2017
292017
Opposing brand activism: triggers and strategies of consumers’ antibrand actions
E Pöyry, SM Laaksonen
European Journal of Marketing 56 (13), 261-284, 2022
282022
The Power of'Like'--Interpreting Usage Behaviors in Company-Hosted Facebook Pages
E Pöyry, P Parvinen, T Malmivaara
2013 46th Hawaii International Conference on System Sciences, 2773-2782, 2013
242013
Introduction to the minitrack on mixed, augmented and virtual reality
P Parvinen, J Hamari, E Pöyry
232018
Applying design science research methodology in the development of virtual reality forest management services
J Holopainen, O Mattila, E Pöyry, P Parvinen
Forest Policy and Economics 116, 102190, 2020
212020
Exploring the learning outcomes with various technologies-proposing design principles for virtual reality learning environments
J Holopainen, A Lähtevänoja, O Mattila, I Södervik, E Pöyry, P Parvinen
162020
Anatomy of viral social media events
E Pöyry, SM Laaksonen, A Kekkonen, J Pääkkönen
Annual Hawaii International Conference on System Sciences, 2173-2182, 2018
162018
Miten Suomi söi 2008–2016?: Erityisruokavaliot ja niiden taustatekijät
P Jallinoja, M Jauho, E Pöyry
152019
Sosiaalisen median ennustekyky kaupan myynnissä - esimerkkinä veganismi ja vegaaniset ruuat
V Isotalo, SM Laaksonen, E Pöyry, P Jallinoja
Kansantaloudellinen Aikakauskirja 115 (1), 91-112, 2019
142019
Effectiveness of value calculators in B2B sales work–Challenges at the sales-call level
E Pöyry, P Parvinen, J Martens
Journal of Business Research 126, 350-360, 2021
102021
Engaged, but with what? Objects of engagement in technology-aided B2B customer interactions
E Pöyry, P Parvinen, O Mattila, J Holopainen
Journal of marketing management 36 (3-4), 334-360, 2020
102020
Pahastumista vai politiikkaa: Sosiaalisen median kohut affektiivisessa keskustelukulttuurissa
SM Laaksonen, E Pöyry
WiderScreen 11 (3), 1-37, 2018
102018
The system can't perform the operation now. Try again later.
Articles 1–20