| Can we get from liking to buying? Behavioral differences in hedonic and utilitarian Facebook usage E Pöyry, P Parvinen, T Malmivaara Electronic Commerce Research and Applications 12 (4), 224-235, 2013 | 388 | 2013 |
| A Call for Authenticity: Audience Responses to Social Media Influencer Endorsements in Strategic Communication EI Pöyry, M Pelkonen, E Naumanen, SM Laaksonen International Journal of Strategic Communication 13 (4), 336-351, 2019 | 105 | 2019 |
| Restoration in a Virtual Reality Forest Environment O Mattila, A Korhonen, E Pöyry, K Hauru, J Holopainen, P Parvinen Computers in Human Behavior, 106295, 2020 | 53 | 2020 |
| Shopping with the Resale Value in Mind: A Study on Second‐Hand Luxury Consumers LLM Turunen, E Pöyry International Journal of Consumer Studies 43 (6), 549–556, 2019 | 47 | 2019 |
| The danger of engagement: Behavioral observations of online community activity and service spending in the online gaming context M Kaptein, P Parvinen, E Pöyry International Journal of Electronic Commerce 20 (1), 50-75, 2015 | 33 | 2015 |
| Hedonic and utilitarian search for electronic word-of-mouth E Poyry, P Parvinen, J Salo, H Blakaj 2012 45th Hawaii international conference on system sciences, 1797-1806, 2012 | 28 | 2012 |
| Generating leads with sequential persuasion: Should sales influence tactics be consistent or complementary? E Pöyry, P Parvinen, RG McFarland Journal of Personal Selling & Sales Management 37 (2), 89-99, 2017 | 23 | 2017 |
| The Power of'Like'--Interpreting Usage Behaviors in Company-Hosted Facebook Pages E Pöyry, P Parvinen, T Malmivaara 2013 46th Hawaii International Conference on System Sciences, 2773-2782, 2013 | 23 | 2013 |
| Advancing data monetization and the creation of data-based business models P Parvinen, E Pöyry, R Gustafsson, M Laitila, M Rossi Communications of the association for information systems 47 (1), 2, 2020 | 18 | 2020 |
| Introduction to the Minitrack on Mixed, Augmented and Virtual Reality P Parvinen, J Hamari, E Pöyry | 18 | 2018 |
| Sosiaalisen median ennustekyky kaupan myynnissä - esimerkkinä veganismi ja vegaaniset ruuat V Isotalo, SM Laaksonen, E Pöyry, P Jallinoja Kansantaloudellinen Aikakauskirja 115 (1), 91-112, 2019 | 13 | 2019 |
| Anatomy of viral social media events EI Pöyry, SM Laaksonen, AI Kekkonen, JI Pääkkönen Proceedings of the 51st Hawaii International Conference on System Sciences, 2018 | 13 | 2018 |
| Miten Suomi söi 2008–2016?: Erityisruokavaliot ja niiden taustatekijät PT Jallinoja, MMK Jauho, EI Pöyry Yhteiskuntapolitiikka, 2019 | 12 | 2019 |
| Exploring the Learning Outcomes with Various Technologies: Proposing Design Principles for Virtual Reality Learning Environments J Holopainen, AJ Lähtevänoja, O Mattila, I Södervik, E Pöyry, P Parvinen Proceedings of the 53rd Annual Hawaii International Conference on System …, 2020 | 10 | 2020 |
| Applying design science research methodology in the development of virtual reality forest management services J Holopainen, O Mattila, E Pöyry, P Parvinen Forest Policy and Economics 116, 102190, 2020 | 9 | 2020 |
| Pay-what-you-want pricing-the impact of framing P Parvinen, E Pöyry, M Kaptein American Marketing Association Winter Marketing Educators' Conference, Las …, 2013 | 9 | 2013 |
| Employing mixed reality applications: Customer experience perspective JM Holopainen, OPA Mattila, PMT Parvinen, EI Pöyry, K Seppälä Proceedings of the 51st Hawaii International Conference on System Sciences …, 2018 | 8 | 2018 |
| Online information search and utilization of electronic word-of-mouth E Pöyry, P Parvinen, J Salo, H Blakaj, O Tiainen Proceedings of the 13th International Conference on Electronic Commerce, 1-9, 2011 | 7 | 2011 |
| Pay-what-you-want pricing research: Review and propositions E Pöyry 2015 Summer Marketing Academic Conference, American Marketing Association …, 2015 | 6 | 2015 |
| Hedonic and utilitarian search for electronic word-of-mouth and implications on purchase value E Pöyry | 6 | 2011 |
Juho HamariGamification Group, UNITE Flagship, Tampere UniversityVerified email at uta.fi
