| When is honesty the best policy? The effect of stated company intent on consumer skepticism MR Forehand, SA Grier Journal of Consumer Psychology 13 (3), 349-356, 2003 | 1485 | 2003 |
| Social marketing in public health S Grier, CA Bryant Annual review of public health 26 (1), 319-339, 2005 | 1431 | 2005 |
| Targeting interventions for ethnic minority and low-income populations S Kumanyika, S Grier The Future of Children, 187-207, 2006 | 766 | 2006 |
| From nutrients to nurturance: A conceptual introduction to food well-being LG Block, SA Grier, TL Childers, B Davis, JEJ Ebert, S Kumanyika, ... Journal of Public Policy & Marketing 30 (1), 5-13, 2011 | 642 | 2011 |
| Non-Target Market Effects and Viewer Distinctiveness: The Impact of Target Marketing on Attitudes J Aaker, A Brumbaugh, SA Grier Journal of Consumer Psychology 9 (3), 127-140, 2000 | 529* | 2000 |
| Social dimensions of consumer distinctiveness: The influence of social status on group identity and advertising persuasion SA Grier, R Deshpandé Journal of Marketing Research 38 (2), 216-224, 2001 | 468 | 2001 |
| Noticing cultural differences: Ad meanings created by target and non-target markets SA Grier, AM Brumbaugh Journal of advertising 28 (1), 79-93, 1999 | 402 | 1999 |
| The context for choice: health implications of targeted food and beverage marketing to African Americans SA Grier, SK Kumanyika American Journal of Public Health 98 (9), 1616-1629, 2008 | 345 | 2008 |
| Mindfulness: Its transformative potential for consumer, societal, and environmental well-being S Bahl, GR Milne, SM Ross, DG Mick, SA Grier, SK Chugani, SS Chan, ... Journal of Public Policy & Marketing 35 (2), 198-210, 2016 | 320 | 2016 |
| Fast-food marketing and children's fast-food consumption: exploring parents’ influences in an ethnically diverse sample SA Grier, J Mensinger, SH Huang, SK Kumanyika, N Stettler Journal of Public Policy & Marketing 26 (2), 221-235, 2007 | 264 | 2007 |
| Targeted marketing and public health SA Grier, S Kumanyika Annual review of public health 31 (1), 349-369, 2010 | 261 | 2010 |
| Coping with marketplace discrimination: An exploration of the experiences of black men D Crockett, SA Grier, JA Williams Academy of Marketing Science Review 4 (7), 1-21, 2003 | 243 | 2003 |
| A cross‐sectional prevalence study of ethnically targeted and general audience outdoor obesity‐related advertising AK Yancey, BL Cole, R Brown, JD Williams, AMY Hillier, RS Kline, ... The Milbank Quarterly 87 (1), 155-184, 2009 | 225 | 2009 |
| Crossover dreams: consumer responses to ethnic-oriented products SA Grier, AM Brumbaugh, CG Thornton Journal of Marketing 70 (2), 35-51, 2006 | 192 | 2006 |
| Assessing the societal impact of research: The relational engagement approach JL Ozanne, B Davis, JB Murray, S Grier, A Benmecheddal, H Downey, ... Journal of Public Policy & Marketing 36 (1), 1-14, 2017 | 154 | 2017 |
| Targeting without alienating: Multicultural advertising and the subtleties of targeted advertising GD Johnson, SA Grier International Journal of Advertising 30 (2), 233-258, 2011 | 133 | 2011 |
| When Food is More Than Nutrition: Understanding Emotional Eating and Overconsumption E Kemp, M Bui, S Grier Journal of Consumer Behaviour 12 (3), 204-213., 2013 | 127 | 2013 |
| Community energy balance: a framework for contextualizing cultural influences on high risk of obesity in ethnic minority populations S Kumanyika, WC Taylor, SA Grier, V Lassiter, KJ Lancaster, CB Morssink, ... Preventive medicine 55 (5), 371-381, 2012 | 125 | 2012 |
| Understanding the influence of cross-cultural Consumer-to-Consumer Interaction on consumer service satisfaction G Johnson, S Grier Journal of Business Research 66 (3), 306-331, 2013 | 118 | 2013 |
| The new threat of digital marketing KC Montgomery, J Chester, SA Grier, L Dorfman Pediatric Clinics 59 (3), 659-675, 2012 | 113 | 2012 |
Guillaume D. JohnsonCNRS - Université Paris-DauphineVerified email at dauphine.fr
