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| TQM strategies in a developing economy: Empirical evidence from Nigerian companies L Osuagwu Business Process Management Journal 8 (2), 140-160, 2002 | 45 | 2002 |
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| Marketing fundamentals and practice IC Achumba, L Osuagwu Rock Hill, 1994 | 44 | 1994 |
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| An evaluation of the marketing strategies of Nigerian insurance companies L Osuagwu Academy of Marketing Studies Journal 5 (2), 17-30, 2001 | 13 | 2001 |
| The challenge of change in Africa's higher education in the 21st century KK Mwenda, GN Muuka Cambria Press, 2009 | 11 | 2009 |
| Strategic management practices in Nigeria small business enterprises L Osuagwu BAI Conference, Singapore July, 12-14, 2003 | 11 | 2003 |
| Business Policy and Strategy ; Lagos M Aluko, O Odugbesan, G Gbadamosi, L Osuagwu Long Dictionary PLC, 2004 | 10 | 2004 |
| A model of strategic marketing decision premises L Osuagwu International Journal of Marketing Studies 8 (3), 145-153, 2016 | 9 | 2016 |
| Business Research Methodology O Linus Lagos: Grey Resources, 2006 | 8 | 2006 |
