| Hey Alexa… examine the variables influencing the use of artificial intelligent in-home voice assistants G McLean, K Osei-Frimpong Computers in Human Behavior 99, 28-37, 2019 | 702 | 2019 |
| Shopping in the digital world: Examining customer engagement through augmented reality mobile applications G McLean, A Wilson Computers in human behavior 101, 210-224, 2019 | 662 | 2019 |
| Developing a mobile applications customer experience model (MACE)-implications for retailers G Mclean, K Al-Nabhani, A Wilson Journal of business research 85, 325-336, 2018 | 438 | 2018 |
| Evolving the online customer experience… is there a role for online customer support? G McLean, A Wilson Computers in human behavior 60, 602-610, 2016 | 323 | 2016 |
| Alexa, do voice assistants influence consumer brand engagement?–Examining the role of AI powered voice assistants in influencing consumer brand engagement G McLean, K Osei-Frimpong, J Barhorst Journal of Business Research 124, 312-328, 2021 | 296 | 2021 |
| Examining online social brand engagement: A social presence theory perspective K Osei-Frimpong, G McLean Technological Forecasting and Social Change 128, 10-21, 2018 | 296 | 2018 |
| Blending the real world and the virtual world: Exploring the role of flow in augmented reality experiences JB Barhorst, G McLean, E Shah, R Mack Journal of Business Research 122, 423-436, 2021 | 289 | 2021 |
| Examining consumer attitudes towards retailers'm-commerce mobile applications–An initial adoption vs. continuous use perspective G McLean, K Osei-Frimpong, K Al-Nabhani, H Marriott Journal of Business Research 106, 139-157, 2020 | 282 | 2020 |
| Examining satisfaction with the experience during a live chat service encounter-implications for website providers G McLean, K Osei-Frimpong Computers in Human Behavior 76, 494-508, 2017 | 206 | 2017 |
| ‘What lies behind the filter?’Uncovering the motivations for using augmented reality (AR) face filters on social media and their effect on well-being A Javornik, B Marder, JB Barhorst, G McLean, Y Rogers, P Marshall, ... Computers in Human Behavior 128, 107126, 2022 | 201 | 2022 |
| Examining the determinants and outcomes of mobile app engagement-A longitudinal perspective G McLean Computers in Human Behavior 84, 392-403, 2018 | 183 | 2018 |
| Examining tourism consumers’ attitudes and the role of sensory information in virtual reality experiences of a tourist destination M Alyahya, G McLean Journal of Travel Research 61 (7), 1666-1681, 2022 | 166 | 2022 |
| How live chat assistants drive travel consumers’ attitudes, trust and purchase intentions: the role of human touch G McLean, K Osei-Frimpong, A Wilson, V Pitardi International Journal of Contemporary Hospitality Management 32 (5), 1795-1812, 2020 | 135 | 2020 |
| Living the experience before you go... but did it meet expectations? The role of virtual reality during hotel bookings G McLean, JB Barhorst Journal of Travel Research 61 (6), 1233-1251, 2022 | 100 | 2022 |
| Investigating the Online Customer Experience - A B2B perspective G McLean Marketing Intelligence and Planning 35 (5), 657-672, 2017 | 99 | 2017 |
| “Just be there” Social media presence, interactivity, and responsiveness, and their impact on B2B relationships M Karampela, E Lacka, G McLean European Journal of Marketing 54 (6), 1281-1303, 2020 | 87 | 2020 |
| Chat now… Examining the variables influencing the use of online live chat G McLean, K Osei-Frimpong Technological Forecasting and Social Change 146, 55-67, 2019 | 83 | 2019 |
| What drives me there? The interplay of socio-psychological gratification and consumer values in social media brand engagement K Osei-Frimpong, G McLean, N Islam, BA Otoo Journal of Business Research 146, 288-307, 2022 | 75 | 2022 |
| Social media brand engagement practices: Examining the role of consumer brand knowledge, social pressure, social relatedness, and brand trust K Osei-Frimpong, G McLean, S Famiyeh Information Technology & People 33 (4), 1235-1254, 2020 | 67 | 2020 |
| Examining consumers' continuous usage of multichannel retailers' mobile applications K Al‐Nabhani, A Wilson, G McLean Psychology & Marketing 39 (1), 168-195, 2022 | 62 | 2022 |
Kofi Osei-FrimpongAssociate Professor of Marketing - Africa Business School, UM6PVerified email at um6p.ma
