Advertising content and consumer engagement on social media: evidence from Facebook D Lee, K Hosanagar, HS Nair Management Science, 2018 | 1301* | 2018 |
Blockbuster culture's next rise or fall: The impact of recommender systems on sales diversity D Fleder, K Hosanagar Management science 55 (5), 697-712, 2009 | 1193* | 2009 |
Location, location, location: An analysis of profitability of position in online advertising markets A Agarwal, K Hosanagar, MD Smith Journal of marketing research 48 (6), 1057-1073, 2011 | 563 | 2011 |
Do I follow my friends or the crowd? Information cascades in online movie ratings YJ Lee, K Hosanagar, Y Tan Management Science 61 (9), 2241-2258, 2015 | 454 | 2015 |
Will the global village fracture into tribes? Recommender systems and their effects on consumer fragmentation K Hosanagar, D Fleder, D Lee, A Buja Management Science 60 (4), 805-823, 2014 | 351 | 2014 |
Modeling social interactions: Identification, empirical methods and policy implications WR Hartmann, P Manchanda, H Nair, M Bothner, P Dodds, D Godes, ... Marketing letters 19, 287-304, 2008 | 332 | 2008 |
How do recommender systems affect sales diversity? A cross-category investigation via randomized field experiment D Lee, K Hosanagar Information Systems Research 30 (1), 239-259, 2019 | 212 | 2019 |
Designing a better shopbot AL Montgomery, K Hosanagar, R Krishnan, KB Clay Management Science 50 (2), 189-206, 2004 | 198 | 2004 |
Keyword generation for search engine advertising using semantic similarity between terms V Abhishek, K Hosanagar Proceedings of the ninth international conference on Electronic commerce, 89-94, 2007 | 165 | 2007 |
Media exposure through the funnel: A model of multi-stage attribution V Abhishek, P Fader, K Hosanagar Available at SSRN 2158421, 2012 | 156 | 2012 |
Network overlap and content sharing on social media platforms J Peng, A Agarwal, K Hosanagar, R Iyengar Journal of marketing research 55 (4), 571-585, 2018 | 131 | 2018 |
The effect of advertising content on consumer engagement: Evidence from Facebook D Lee, K Hosanagar, H Nair Available at SSRN 2290802, 2013 | 124 | 2013 |
Optimal bidding in multi-item multislot sponsored search auctions V Abhishek, K Hosanagar Operations research 61 (4), 855-873, 2013 | 111* | 2013 |
Human-AI interaction in human resource management: Understanding why employees resist algorithmic evaluation at workplaces and how to mitigate burdens H Park, D Ahn, K Hosanagar, J Lee Proceedings of the 2021 CHI conference on human factors in computing systems …, 2021 | 96 | 2021 |
How do product attributes and reviews moderate the impact of recommender systems through purchase stages? D Lee, K Hosanagar Management Science 67 (1), 524-546, 2021 | 94 | 2021 |
Impact of recommender systems on sales volume and diversity D Lee, K Hosanagar | 92 | 2014 |
Modeling the dynamics of network technology adoption and the role of converters S Sen, Y Jin, R Guérin, K Hosanagar IEEE/ACM Transactions on Networking 18 (6), 1793-1805, 2010 | 89 | 2010 |
Optimal pricing of content delivery network (CDN) services K Hosanagar, R Krishnan, M Smith, J Chuang 37th Annual Hawaii International Conference on System Sciences, 2004 …, 2004 | 84 | 2004 |
Do organic results help or hurt sponsored search performance? A Agarwal, K Hosanagar, MD Smith Information Systems Research 26 (4), 695-713, 2015 | 78 | 2015 |
Pricing and resource allocation in caching services with multiple levels of quality of service K Hosanagar, R Krishnan, J Chuang, V Choudhary Management Science 51 (12), 1844-1859, 2005 | 76 | 2005 |