| Authenticity under threat: When social media influencers need to go beyond self-presentation A Audrezet, G De Kerviler, JG Moulard Journal of business research 117, 557-569, 2020 | 986 | 2020 |
| Adoption of in-store mobile payment: Are perceived risk and convenience the only drivers? G De Kerviler, NTM Demoulin, P Zidda Journal of Retailing and Consumer Services 31, 334-344, 2016 | 506 | 2016 |
| Luxury brand experiences and relationship quality for Millennials: The role of self-expansion G de Kerviler, CM Rodriguez Journal of Business Research 102, 250-262, 2019 | 161 | 2019 |
| Self-referencing narratives to predict consumers' preferences in the luxury industry: A longitudinal study C Ardelet, B Slavich, G de Kerviler Journal of Business Research 68 (9), 2037-2044, 2015 | 56 | 2015 |
| “Make an effort and show me the love!” Effects of indexical and iconic authenticity on perceived brand ethicality G De Kerviler, N Heuvinck, E Gentina Journal of Business Ethics, 1-22, 2022 | 29 | 2022 |
| The principle of equality in EU law LS Rossi, F Casolari Springer, 2017 | 27* | 2017 |
| Because I'm worth it: The impact of given versus perceived status on preferential treatment effectiveness V Pez, R Butori, G de Kerviler Journal of Business research 68 (12), 2477-2483, 2015 | 21 | 2015 |
| How brands can build successful relationships with influencers A Audrezet, G De Kerviler Harvard Business Review.[Online]. Available at: https://hbr. org/2019/04/how …, 2019 | 17 | 2019 |
| How can the art of living (art de vivre) make the French luxury industry unique and competitive? W Batat, G De Kerviler Marché et organisations, 15-32, 2020 | 15 | 2020 |
| Making in-store payment enjoyable by adopting mobile payment G De Kerviler, NTM Demoulin Annales des Mines-Réalités industrielles, 64-68, 2017 | 9 | 2017 |
| Comment réduire la distance perçue vis-à-vis d'une cause humanitaire? L'influence de l'abstraction linguistique et de la valence d'un message A Audrezet, GC de Kerviler Congrès International de l'Association française de Marketing, 1-20, 2011 | 8 | 2011 |
| The food gastronomy experience: A French perspective on food wellbeing G De Kerviler Food and Experiential Marketing, 197-216, 2019 | 7 | 2019 |
| Consumer brand relationship in the age of Instagram G de Kerviler, A Audrezet, E Suprin Marketing at the Confluence between Entertainment and Analytics: Proceedings …, 2017 | 7 | 2017 |
| Ethical judgments of sexualized ads featuring Women: The role of identification with feminine archetypes G de Kerviler, C Ardelet, B Slavich Journal of business research 142, 899-913, 2022 | 6 | 2022 |
| How to reduce perceived distance to a humanitarian cause? Influence of abstraction and valence of a message A Audrezet, G Caffier de Kerviler Economics Papers from University Paris Dauphine, 2011 | 4 | 2011 |
| Building relationships through stimulating brand experiences: The role of self-expansion, brand identification, and self-esteem G de Kerviler, CM Rodriguez Finding New Ways to Engage and Satisfy Global Customers: Proceedings of the …, 2019 | 3 | 2019 |
| Adoption of proximity m-payment services: Perceived value and experience effect (An Abstract) G de Kerviler, NTM Demoulin, P Zidda Marketing at the Confluence between Entertainment and Analytics: Proceedings …, 2017 | 3 | 2017 |
| Special Session: Evolution of the Luxury Industry in a Digital World A Bertrand, C Cohen, P Perry, G de Kerviler, R Wagner Marketing at the Confluence between Entertainment and Analytics: Proceedings …, 2017 | 2 | 2017 |
| Why shoppers use their Smartphone for an in-store purchase? G de Kerviler, N Demoulin, P Zidda Proceedings of the French Marketing Association Conference, 2016 | 2 | 2016 |
| Ethical Judgment of Feminine Erotic Images in Advertisement: The Role of Archetypal Representations of Femininity C Ardelet, B Slavich, G De Kerviler 34è Congrès International de l'AFM: Strasbourg 2018, 2018 | 1 | 2018 |
Alice AudrezetInstitut Français de la ModeAdresse e-mail validée de ifmparis.fr
