| Consumers' green involvement and the persuasive effects of emotional versus functional ads J Matthes, A Wonneberger, D Schmuck Journal of Business Research 67 (9), 1885-1893, 2014 | 387 | 2014 |
| The skeptical green consumer revisited: Testing the relationship between green consumerism and skepticism toward advertising J Matthes, A Wonneberger Journal of advertising 43 (2), 115-127, 2014 | 367 | 2014 |
| How much time do you spend online? Understanding and improving the accuracy of self-reported measures of internet use T Araujo, A Wonneberger, P Neijens, C de Vreese Communication Methods and Measures 11 (3), 173-190, 2017 | 265 | 2017 |
| Interest in news and politics—or situational determinants? Why people watch the news A Wonneberger, K Schoenbach, L Van Meurs Journal of broadcasting & electronic media 55 (3), 325-343, 2011 | 108 | 2011 |
| Hashtag activism and the configuration of counterpublics: Dutch animal welfare debates on Twitter A Wonneberger, IR Hellsten, SHJ Jacobs Information, Communication & Society 24 (12), 1694-1711, 2021 | 88 | 2021 |
| Active and passive stakeholders in issue arenas: A communication network approach to the bird flu debate on Twitter I Hellsten, S Jacobs, A Wonneberger Public Relations Review 45 (1), 35-48, 2019 | 73 | 2019 |
| Dynamics of individual television viewing behavior: Models, empirical evidence, and a research program A Wonneberger, K Schoenbach, L Van Meurs Communication Studies 60 (3), 235-252, 2009 | 68 | 2009 |
| Using visual impact metaphors to stimulate environmentally friendly behavior: The roles of response efficacy and evaluative persuasion knowledge MHC Meijers, P Remmelswaal, A Wonneberger Environmental Communication 13 (8), 995-1008, 2019 | 57 | 2019 |
| Shifting public engagement: How media coverage of climate change conferences affects climate change audience segments A Wonneberger, MHC Meijers, ART Schuck Public Understanding of Science 29 (2), 176-193, 2020 | 55 | 2020 |
| Environmentalism—A question of guilt? Testing a model of guilt arousal and effects for environmental campaigns A Wonneberger Journal of Nonprofit & Public Sector Marketing 30 (2), 168-186, 2018 | 49 | 2018 |
| Selective media exposure and increasing knowledge gaps in Swiss referendum campaigns DN Hopmann, A Wonneberger, A Shehata, J Höijer International journal of public opinion research 28 (1), 73-95, 2016 | 48 | 2016 |
| Back to the roots? The applications of communication science theories in strategic communication research I Lock, A Wonneberger, P Verhoeven, I Hellsten International Journal of Strategic Communication 14 (1), 1-24, 2020 | 46 | 2020 |
| Building stakeholder relations online: How nonprofit organizations use dialogic and relational maintenance strategies on Facebook N Van Wissen, A Wonneberger Communication Management Review 2 (1), 54-74, 2017 | 45 | 2017 |
| Agenda-setting effects of climate change litigation: Interrelations across issue levels, media, and politics in the case of Urgenda against the Dutch government A Wonneberger, R Vliegenthart Environmental Communication 15 (5), 699-714, 2021 | 43 | 2021 |
| Staying tuned: TV news audiences in the Netherlands 1988–2010 A Wonneberger, K Schoenbach, L van Meurs Journal of broadcasting & electronic media 56 (1), 55-74, 2012 | 42 | 2012 |
| Mass media orientation and external communication strategies: Exploring organisational differences A Wonneberger, S Jacobs International Journal of Strategic Communication 10 (5), 368-386, 2016 | 39 | 2016 |
| Reporting on the 2019 European heatwaves and climate change: Journalists' attitudes, motivations and role perceptions N Strauss, J Painter, J Ettinger, MN Doutreix, A Wonneberger, P Walton Journalism and Reporting Synergistic Effects of Climate Change, 226-249, 2024 | 34 | 2024 |
| Explaining response errors of self-reported frequency and duration of TV exposure through individual and contextual factors A Wonneberger, M Irazoqui Journalism & Mass Communication Quarterly 94 (1), 259-281, 2017 | 31 | 2017 |
| TV news exposure of young people in changing viewing environments: A longitudinal, cross-national comparison using people-meter data A Wonneberger, SJ Kim International Journal of Communication 11, 22, 2017 | 31 | 2017 |
| Is it climate change? Coverage by online news sites of the 2019 European summer heatwaves in France, Germany, the Netherlands, and the UK J Painter, J Ettinger, MN Doutreix, N Strauß, A Wonneberger, P Walton Climatic Change 169, 1-28, 2021 | 30 | 2021 |
Jörg MatthesProfessor, University of ViennaVerified email at univie.ac.at
