| The effectiveness of branded mobile phone apps S Bellman, RF Potter, S Treleaven-Hassard, JA Robinson, D Varan Journal of interactive Marketing 25 (4), 191-200, 2011 | 747 | 2011 |
| Effective media communication of disasters: Pressing problems and recommendations W Lowrey, W Evans, KK Gower, JA Robinson, PM Ginter, LC McCormick, ... BMC public health 7, 1-8, 2007 | 186 | 2007 |
| Messaging matters: A systematic review of the conservation messaging literature LR Kidd, GE Garrard, SA Bekessy, M Mills, AR Camilleri, F Fidler, ... Biological conservation 236, 92-99, 2019 | 174 | 2019 |
| The effects of social TV on television advertising effectiveness S Bellman, JA Robinson, B Wooley, D Varan Journal of Marketing Communications 23 (1), 73-91, 2017 | 71 | 2017 |
| Limited-interruption advertising in digital-video content: An analysis compares the effects of “midroll” versus “preroll” spots and clutter advertising J Brechman, S Bellman, JA Robinson, A Rask, D Varan Journal of advertising research 56 (3), 289-298, 2016 | 47 | 2016 |
| The Internet and litigation public relations BH Reber, KK Gower, JA Robinson Journal of Public Relations Research 18 (1), 23-44, 2006 | 47 | 2006 |
| Tweeting for their lives: Visibility of threatened species on twitter LR Kidd, EA Gregg, SA Bekessy, JA Robinson, GE Garrard Journal for Nature Conservation 46, 106-109, 2018 | 45 | 2018 |
| What Works Best When Combining Television Sets, PCs, Tablets, or Mobile Phones?: How Synergies Across Devices Result From Cross-Device Effects and Cross-Format Synergies D Varan, J Murphy, CF Hofacker, JA Robinson, RF Potter, S Bellman Journal of Advertising Research 53 (2), 212-220, 2013 | 43 | 2013 |
| Getting the balance right S Bellman, S Treleaven-Hassard, JA Robinson, A Rask, D Varan Journal of Advertising 41 (2), 5-24, 2012 | 34 | 2012 |
| Brand communication with branded smartphone apps: First insights on possibilities and limits S Bellman, S Treleaven-Hassard, JA Robinson, D Varan, RF Potter NIM Marketing Intelligence Review 5 (2), 24-27, 2013 | 22 | 2013 |
| Seeing, sensing sound: Eye tracking soundscapes in saving private ryan and monsters, Inc A Rassell, S Redmond, J Robinson, J Stadler, D Verhagen, S Pink Making sense of cinema, 139-64, 2015 | 18 | 2015 |
| Cultural differences affect interactive television advertising SF Zorn, S Bellman, JA Robinson, D Varan Journal of Marketing Communications 22 (1), 3-17, 2016 | 15 | 2016 |
| Ethical considerations for conservation messaging research and practice EA Gregg, LR Kidd, SA Bekessy, JK Martin, JA Robinson, GE Garrard People and Nature 4 (5), 1098-1112, 2022 | 14 | 2022 |
| The effectiveness of various video ad-choice formats S Bellman, RF Potter, JA Robinson, D Varan Journal of Marketing Communications 27 (6), 631-650, 2021 | 9 | 2021 |
| Unlocking the “Reminder” potential when viewers pause programs: Results from a laboratory test of a new online medium L Neale, S Bellman, S Treleaven-Hassard, JA Robinson, D Varan Journal of Advertising Research 53 (4), 444-454, 2013 | 8 | 2013 |
| Sound and sight: an exploratory look at Saving Private Ryan though the eye-tracking lens J Robinson, J Stadler, A Rassell Refractory: a journal of entertainment media 25, 1-14, 2015 | 7 | 2015 |
| Which ticker format works best? Effects of updating and scrolling news content on viewer memory and program engagement JM Brechman, S Bellman, JA Robinson, S Treleaven-Hassard, D Varan Journalism & Mass Communication Quarterly 92 (4), 970-985, 2015 | 6 | 2015 |
| Blogging 101: Introducing blog management into the public relations curriculum R Waters, J Robinson Journal of Public Relations Research 74, 1-4, 2008 | 6 | 2008 |
| Contextual priming effects of television programs on commercials: The moderating effects of age S Bellman, JA Robinson, R Reid, D Varan Journal of Promotion Management 21 (5), 566-583, 2015 | 5 | 2015 |
| The impact of preventive-measure information and terrorism-related entertainment media on risk perception: Investigating the role of affective state, individual differences … JA Robinson The University of Alabama, 2005 | 5 | 2005 |
Steven BellmanProfessor, University of South AustraliaVerified email at marketingscience.info
