Renan Petersen-Wagner
Renan Petersen-Wagner
Senior Lecturer in Sport Marketing, Leeds Beckett University
Verified email at leedsbeckett.ac.uk - Homepage
Title
Cited by
Cited by
Year
As comunidades virtuais e a segmentação de mercado: uma abordagem exploratória, utilizando redes neurais e dados da comunidade virtual Orkut
ES Añaña, LMM Vieira, MLM Petroll, R Petersen-Wagner, RS Costa
Revista de Administração Contemporânea 12 (SPE), 41-63, 2008
292008
As comunidades virtuais e a segmentação de mercado: uma abordagem exploratória, utilizando redes neurais e dados da comunidade virtual Orkut
ES Añaña, LMM Vieira, MLM Petroll, R Petersen-Wagner, RS Costa
Revista de Administração Contemporânea 12 (SPE), 41-63, 2008
292008
Chasing a Tiger in a network society? Hull City’s proposed name change in the pursuit of China and East Asia’s new middle class consumers
JW Hayton, P Millward, R Petersen-Wagner
International Review for the Sociology of Sport 52 (3), 279-298, 2017
162017
Self estendido e posse no local de trabalho: uma réplica no contexto brasileiro
RB CASTILHOS, R Petersen-Wagner, CS Silveira, B Keiserman, ...
ENCONTRO DE MARKETING DA ASSOCIAÇÃO NACIONAL DOS PROGRAMAS DE PÓS-GRADUAÇÃO …, 2006
122006
Cultural consumption through the epistemologies of the South:‘Humanization’in transnational football fan solidarities
R Petersen-Wagner
Current Sociology 65 (7), 953-970, 2017
72017
The football supporter in a cosmopolitan epoch
R Petersen-Wagner
Journal of Sport and Social Issues 41 (2), 133-150, 2017
72017
Cosmopolitan fandom: A critical postcolonial analysis of Liverpool FC’s supporters discourses in Brazil and Switzerland
R Petersen-Wagner
Durham University, 2015
72015
Segmentação de mercado utilizando dados da comunidade virtual Orkut
ES AÑAÑA, LMM Vieira, MLM Petroll, R Petersen-Wagner, RS Costa
Anais do II Encontro de Marketing da ANPAD (EMA), Rio de Janeiro, Rio de Janeiro, 2006
52006
Frugalidade, avaliação de preços e classes sociais no varejo de calçados
RB Castilhos, R Petersen-Wagner
Revista Alcance 16 (2), 162-180, 2009
42009
Marketing of Paralympic Sports: Attracting Spectators and Sponsors
M Cottingham, R Petersen-Wagner
The Palgrave Handbook of Paralympic Studies, 605-624, 2018
22018
Foreign players and football supporters: the old firm, arsenal, Paris Saint-Germain
R Petersen-Wagner
Soccer & Society 16 (4), 589-592, 2015
22015
Self Estendido e Posse no Local de Trabalho: uma réplica no contexto brasileiro
B KEISERMAN, CAV Rossi, CS SILVEIRA, MH MERINO, ...
Encontro de Marketing da Associação Nacional dos Programas de Pós-Graduação …, 2006
22006
Pelé, Romário and Ronaldo: The Social Trajectories of Celebrity Politicians and the 2014 Fifa World Cup in Brazil
B Graeff, R Petersen-Wagner
Editora do Instituto de Estudos Avançados da Universidade de São Paulo, 2019
2019
Despolitização e re-politização do futebol: em análise, a defesa das “tradições” pelos movimentos contra o futebol moderno no Brasil
AC VIMIEIRO, R PETERSEN-WAGNER, C D'Andrea, A Queiroz, ...
2019
VAR (video-assistant-referee) as Neo-Colonialism? Reading the FIFA 2018 Mens World Cup YouTube Video Comments
R Petersen-Wagner, J Ludvigsen
2019
CONMEBOL-Confederación Sudamericana de Futbol
R Petersen-Wagner, A Reppold, C Damiani, F Magno, F Marchetti
Routledge, 2018
2018
Conmebol: South American Confederation of Football
R Petersen-Wagner, AR Reppold Filho, C Damiani, F Magno, F Marchetti
Routledge Handbook of Football Business and Management, 459-472, 2018
2018
Between old and new traditions
R Petersen-Wagner
Digital Football Cultures: Fandom, Identities and Resistance, 2018
2018
Between old and new traditions: Transnational solidarities and the love for Liverpool FC
R Petersen-Wagner
Routledge, 2018
2018
Symbolic Footprints: Media Representations of Host Countries
R Petersen-Wagner
Engenho, 2017
2017
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Articles 1–20