| Strategies in media planning P Krajčovič Communication Today 6 (2), 20-30, 2015 | 24 | 2015 |
| COVID-19 as a media-cum-language event: cognitive, communicative, and cross-cultural aspects AU Nataliya Panasenko, Olena Morozova, Artur Gałkowski, Peter Krajčovič ... Lege artis. Language yesterday, today, tomorrow 5 (2), 122-210, 2020 | 20* | 2020 |
| Use of media to raise awareness of eco-innovations P Krajčovič Communication Today 10 (2), 120-131, 2019 | 13 | 2019 |
| Digital literacy and readership of e-books in slovakia Ľ Čábyov, P Krajčovi, J Pavelekov International Journal of Media and Information Literacy 5 (1), 3-14, 2020 | 10 | 2020 |
| HARD NEWS REVISITED: A CASE STUDY OF VARIOUS APPROACHES TO AN INCIDENT AT A PRIMARY SCHOOL AS REFLECTED IN THE MEDIA. N Panasenko, P Krajčovič, H Stashko Communication today 12 (1), 2021 | 9 | 2021 |
| Influence of selected factors on the effectiveness of print media advertising P Krajčovič, L Čábyová European journal of science and theology 13 (6), 133-144, 2017 | 9 | 2017 |
| The impact of digitization on advertising in print media Ľ Čábyová, P Krajčovič, J Ptačin International Multidisciplinary Scientific Conferences On Social Sciences …, 2014 | 9 | 2014 |
| The role of SoLoMo marketing and media in the communication of eco-innovations Ľ Čábyová, P Krajčovič Budapešť: Wolters Kluwer, 2020 | 7 | 2020 |
| Mediálny trh a možnosti jeho inovácií P KRAJČOVIČ, Ľ ČÁBYOVÁ Trnava: FMK UCM, 2016 | 7 | 2016 |
| Consumer behavior of generation Y on the print media market Ľ Čábyová, P Krajčovič Marketing identity: design that sells: Conference Proceedings from …, 2013 | 5 | 2013 |
| Use of social media for marketing communication of socially responsible business activities in Slovakia P Krajčovič, Ľ Čábyová 7th European Conference on Social Media ECSM 2020, 135, 2020 | 4 | 2020 |
| The Impact of Artificial Intelligence on Social Media P Krajčovič European Conference on Social Media 11 (1), 103-110, 2024 | 3 | 2024 |
| The media in times of the pandemic–comparing viewing figures and interactions of serious, tabloid and conspiracy media on Facebook during the Covid-19 pandemic P Krajčovič Media literacy and academic research 5 (2), 212-224, 2022 | 3 | 2022 |
| The effect of media channels on sales of over-the-counter drugs and food supplements L Čábyová, P Krajčovič, M Fedorová EJST 11, 239-49, 2015 | 3 | 2015 |
| Neuromarketing–A New Possibility in Marketing Research at FMK UCM in Trnava P Krajčovič, T Darázs Communication Today 12 (2), 196-197, 2021 | 2 | 2021 |
| Legal and ethical regulation in Slovakia and its relation to deliberative communication Ľ Čábyová, P Krajčovič, M Švecová, J Radošinská, A Brník, J Mináriková Media and Communication 12, 2024 | 1 | 2024 |
| Slovakia: Bibliographical database of Slovakian journalism and media research related to risks and opportunities for deliberative communication (2000–2020) S Gálik, S Gáliková Tolnaiová, N Vrabec, Ľ Čábyová, H Pravdová, ... Institute of Social Studies, University of Tartu, 2023 | 1 | 2023 |
| The Risks and Opportunities Associated with Social Media During the COVID-19 Pandemic and the War in Ukraine P Krajčovič IntechOpen, 2022 | 1 | 2022 |
| Perspective Chapter: The TikTok Phenomenon–Harnessing Opportunities, Assessing Risks and Marketing Insights Ľ Čábyová, P Krajčovič Social Media and Modern Society-How Social Media Are Changing the Way We …, 2024 | | 2024 |
| Monitoring Media Users’ Competencies S Gálik, N Vrabec, I Avădani, A Rožukalne, I Skulte, A Stakle, F Trbojević, ... | | 2024 |
