Leo Paas
Leo Paas
Verified email at auckland.ac.nz
Title
Cited by
Cited by
Year
Country and consumer segmentation: Multi-level latent class analysis of financial product ownership
THA Bijmolt, LJ Paas, JK Vermunt
International Journal of Research in Marketing 21 (4), 323-340, 2004
1732004
Entrepreneurial motivation and small business growth in Rwanda
EL Eijdenberg, LJ Paas, E Masurel
Journal of entrepreneurship in emerging economies, 2015
922015
Discrete time, discrete state latent Markov modelling for assessing and predicting household acquisitions of financial products
LJ Paas, JK Vermunt, THA Bijmolt
Journal of the Royal Statistical Society: Series A (Statistics in Society …, 2007
872007
Towards a general definition of customer relationship management
L Paas, T Kuijlen
Journal of Database Marketing & Customer Strategy Management 9 (1), 51-60, 2001
872001
Factors influencing the identification of sustainable opportunities by SMEs: Empirical evidence from Zambia
P Choongo, E Van Burg, LJ Paas, E Masurel
Sustainability 8 (1), 81, 2016
672016
Acquisition patterns of financial products: A longitudinal investigation
LJ Paas, THA Bijmolt, JK Vermunt
Journal of economic psychology 28 (2), 229-241, 2007
642007
Causation and effectuation behaviour of Ethiopian entrepreneurs: Implications on performance of small tourism firms
SM Eyana, E Masurel, LJ Paas
Journal of Small Business and Enterprise Development, 2018
362018
Moderately thin advertising models are optimal, most of the time: Moderating the quadratic effect of model body size on ad attitude by fashion leadership
DM Janssen, LJ Paas
Marketing Letters 25 (2), 167-177, 2014
332014
A dynamic analysis of stock markets using a hidden Markov model
L De Angelis, LJ Paas
Journal of Applied Statistics 40 (8), 1682-1700, 2013
322013
Analysis of acquisition patterns: A theoretical and empirical evaluation of alternative methods
LJ Paas, IW Molenaar
International Journal of Research in Marketing 22 (1), 87-100, 2005
302005
Mokken scaling characteristic sets and acquisition patterns of durable-and financial products
LJ Paas
Journal of Economic Psychology 19 (3), 353-376, 1998
301998
Corporate Social Responsibility Motivations in Zambian SMEs.
P Choongo, E van Burg, E Masurel, LJ Paas, J Lungu
International Review of Entrepreneurship 15 (1), 2017
282017
Instructional manipulation checks: A longitudinal analysis with implications for MTurk
LJ Paas, S Dolnicar, L Karlsson
International Journal of Research in Marketing 35 (2), 258-269, 2018
272018
Decision-making and small business growth in Burundi
EL Eijdenberg, LJ Paas, E Masurel
Journal of Entrepreneurship in Emerging Economies, 2017
272017
Acquisition pattern analyses for recognising cross-sell opportunities in the financial services sector
L Paas, T Kuijlen
Journal of Targeting, Measurement and Analysis for Marketing 9 (3), 230-240, 2001
242001
Please do not answer if you are reading this: Respondent attention in online panels
LJ Paas, M Morren
Marketing Letters 29 (1), 13-21, 2018
232018
Nonparametric item response theory for investigating dimensionality of marketing scales: A SERVQUAL application
LJ Paas, K Sijtsma
Marketing Letters 19 (2), 157-170, 2008
222008
Comments on: Latent Markov models: a review of a general framework for the analysis of longitudinal data with covariates
Paas
Test 23 (3), 473-477, 2014
182014
Segmenting consumers based on how they spend a tax rebate: An analysis of the Australian stimulus payment
H Oppewal, LJ Paas, GI Crouch, T Huybers
Journal of Economic Psychology 31 (4), 510-519, 2010
152010
Extremely thin models in print ads: The dark sides
K Andersen, LJ Paas
Journal of Marketing Communications 20 (6), 447-464, 2014
122014
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Articles 1–20