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Robert Ciuchita
Robert Ciuchita
Assistant Professor, Hanken School of Economics
Verified email at hanken.fi - Homepage
Title
Cited by
Cited by
Year
Uncovering collaborative value creation patterns and establishing corresponding customer roles
S Moeller, R Ciuchita, D Mahr, G Odekerken-Schröder, M Fassnacht
Journal of service research 16 (4), 471-487, 2013
1832013
Customer experience management in the age of big data analytics: A strategic framework
M Holmlund, Y Van Vaerenbergh, R Ciuchita, A Ravald, P Sarantopoulos, ...
Journal of Business Research 116, 356-365, 2020
1352020
“Deal with it”: How coping with e-service innovation affects the customer experience
R Ciuchita, D Mahr, G Odekerken-Schröder
Journal of Business Research 103, 130-141, 2019
222019
Marketing and mobile financial services: a global perspective on digital banking consumer behaviour
AA Shaikh, H Karjaluoto
Routledge, 2018
142018
A consumer perspective on mobile payment service ecosystems
R Ciuchita, D Mahr, GO Schröder, M Wetzels
Marketing and Mobile Financial Services: A Global Perspective on Digital …, 2018
42018
Affordances advancing user-created communication (UCC) in service: interactivity, visibility and anonymity
R Ciuchita, G Medberg, V Penttinen, C Lutz, K Heinonen
Journal of Service Management, 2022
22022
It is Really Not a Game: An Integrative Review of Gamification for Service Research
R Ciuchita, J Heller, S Köcher, S Köcher, T Leclercq, K Sidaoui, S Stead
Journal of Service Research, 10946705221076272, 2022
22022
Storm after the quiet: how marketplace interactions shape consumer resources in collective goal pursuits
AP Henkel, J Boegershausen, R Ciuchita, G Odekerken-Schröder
Journal of the Association for Consumer Research 2 (1), 26-47, 2017
22017
Programmatic advertising in online retailing: consumer perceptions and future avenues
R Ciuchita, JK Gummerus, M Holmlund, EL Linhart
Journal of Service Management, 2022
2022
Social media marketing: the opportunities and challenges of paid, owned, and earned media.
V Penttinen, R Ciuchita
SAGE Handbook of Social Media Marketing, 2022
2022
Impact of Video Reviews on Consumers’ Uncertainty Reduction: Opening New Opportunities for Marketing Research and Practice
V Penttinen, R Ciuchita
2020 American Marketing Association (AMA) Summer Academic Conference, 2020
2020
A Strategic Framework for Understanding and Managing Customer Experience Feedback
R Ciuchita, M Holmlund, A Ravald, P Sarantopoulos, Y Van Vaerenbergh, ...
QUIS16 International Research Symposium on Service Excellence in Management …, 2019
2019
Drivers of continuous usage: A consumer perspective on mobile payment service ecosystems
R Ciuchita, D Mahr, GO Schröder, M Wetzels
Marketing and Mobile Financial Services, 135-158, 2018
2018
Engagement: Managerially alluring, academically divisive and ripe for research
R Ciuchita
2017
Stress Out and Carry On: How Consumer Appraisals of Service Innovation Help Improve Service Relationships
R Ciuchita, D Mahr, G Odekerken-Schröder
Winter Marketing Academic Conference 2016, Las Vegas, Nevada, USA, 26-28 …, 2016
2016
Unheard consumers: a resource perspective on the goal pursuit of families with hearing impaired children
A Henkel, J Boegershausen, R Ciuchita, G Odekerken-Schröder
Winter Marketing Academic Conference 2016, Las Vegas, Nevada, USA, 26-28 …, 2016
2016
User engagement with digital service innovation
RPA Ciuchita
Maastricht University, 2016
2016
Collaborative Value Creation (CVC): A Conceptual Framework of Value Types and Customer Roles
RPA Ciuchita, S Moeller, FD Mahr, GJ Odekerken-Schröder, M Fassnacht
Robert H. Smith School of Business, University of Maryland, 2012
2012
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