| Cell phones, text messaging, and Facebook: Competing time demands of today's college students TL Hanson, K Drumheller, J Mallard, C McKee, P Schlegel College teaching 59 (1), 23-30, 2010 | 221 | 2010 |
| Sensemaking and emotions in organizations: Accounting for emotions in a rational (ized) context DS Dougherty, K Drumheller Communication Studies 57 (2), 215-238, 2006 | 202 | 2006 |
| App consumption: An exploratory analysis of the uses & gratifications of mobile apps RN Gerlich, K Drumheller, J Babb, DA De'Armond Academy of Marketing Studies Journal 19 (1), 69, 2015 | 88 | 2015 |
| USS Greeneville collides with Japan’s Ehime Maru: Cultural issues in image repair discourse K Drumheller, WL Benoit Public Relations Review 30 (2), 177-185, 2004 | 87 | 2004 |
| Living in the buckle: Promoting LGBT outreach services in conservative urban/rural centers K Drumheller, B McQuay Communication Studies 61 (1), 70-86, 2010 | 50 | 2010 |
| Millennial dogma: A fantasy theme analysis of the millennial generation's uses and gratifications of religious content media. K Drumheller Journal of Communication & Religion 28 (1), 2005 | 44 | 2005 |
| The effect of socially mediated public relations crises on planned behavior: How TPB can help both corporations and nonprofits ES Kinsky, K Drumheller, RN Gerlich, ME Brock-Baskin, M Sollosy Journal of Public Relations Research 27 (2), 136-157, 2015 | 24 | 2015 |
| Mechanical TURK: IS it just another convenience sample? RN Gerlich, K Drumheller, R Clark, MB Baskin Global Journal of Business Disciplines 2 (1), 45-55, 2018 | 23 | 2018 |
| Pulling ads, making apologies: Lowe's use of Facebook to communicate with stakeholders ES Kinsky, RN Gerlich, MEB Baskin, K Drumheller Public Relations Review 40 (3), 556-558, 2014 | 19 | 2014 |
| The reading motives scale: A uses and gratifications study of what drives people to read RN Gerlich, K Drumheller, M Sollosy Academy of Marketing Studies Journal 16, 95, 2012 | 18 | 2012 |
| Weathering the storm: Best practices for nonprofits in crisis ES Kinsky, K Drumheller, RN Gerlich International Journal of Nonprofit and Voluntary Sector Marketing 19 (4 …, 2014 | 16 | 2014 |
| Crisis and emergency risk communication: FEMA’s Twitter use during the 2017 hurricane season ES Kinsky, L Chen, K Drumheller Public relations review 47 (4), 102094, 2021 | 15 | 2021 |
| Marketing to laggards: organizational change and diffusion of innovation in the adoption of facebook timeline NR Gerlich, K Drumheller, K Rasco, A Spencer Journal of Academy of Business and Economics 12 (3), 91-101, 2012 | 11 | 2012 |
| Capture their attention: Capturing lessons using screen capture software K Drumheller, G Lawler College Teaching 59 (2), 93-93, 2011 | 11 | 2011 |
| Subjective norms and social media: predicting ethical perception and consumer intentions during a secondary crisis ME Brock Baskin, TA Hart, A Bajaj, RN Gerlich, KD Drumheller, ES Kinsky Ethics & Behavior 33 (1), 70-88, 2023 | 9 | 2023 |
| Increasing Self-Efficacy of First Year Seminar Students: A Case Study. TL Hanson, K Drumheller, N Gerlich Research in Higher Education Journal 36, 2019 | 6 | 2019 |
| Responding to crisis representations on film: WR Grace goes beyond A Civil Action K Drumheller Public Relations Review 37 (4), 366-372, 2011 | 5 | 2011 |
| Rushing to respond: Image reparation and dialectical tension in crisis communication in academia K Drumheller, ES Kinsky Journal of Applied Communication Research 49 (4), 406-423, 2021 | 3 | 2021 |
| A rogue nation: News headline tone in international coverage of North Korea’s September 2017 nuclear test B Cain, K Drumheller Athens Journal of Mass Media and Communications 5 (1), 1-16, 2019 | 3 | 2019 |
| Race for crisis control: Attitudes and giving responses after Susan G. Komen for the Cure pulled Planned Parenthood funding ES Kinsky, RN Gerlich, K Drumheller, M Sollosy Public relations in the nonprofit sector, 84-100, 2014 | 3 | 2014 |
R Nicholas GerlichProfessor of Marketing, West Texas A&M UniversityVerified email at wtamu.edu
